Goya Presents Flag Cities Expands Across Northern New Jersey

Mayors Ras J. Baraka and James Solomon and Hudson County Executive Craig Guy, along with other county and local officials, announced Newark and Jersey City as official locations for Goya Presents Flag Cities at press conference

LYNDHURST, NJ – March 11, 2026 – Goya Presents Flag Cities 2026, the premier FIFA World Cup 2026™ fan festival series in Northern New Jersey, today announced together with Newark Mayor Ras Baraka, Jersey City Mayor James Solomon and Hudson County Executive Craig Guy, the addition of their cities as the fourth and fifth official host locations, joining Laurel Hill Park in Secaucus, East Rutherford and Bergen County’s Overpeck Park as Flag Cities hosts.

Among other advancements in the event series, NJ TRANSIT was named service partner for Goya Presents Flag Cities 2026, with special programming for transportation services – as well as a cooperative advertising and notification program to riders. Table to Table, New Jersey’s first and largest food rescue organization, will serve as the official food security partner, adding a critical philanthropic touchpoint that will serve to educate attendees, reduce food waste, and feed local neighbors in need.

Goya Presents Flag Cities also announced several key partners supporting the event series. FIFA official sponsor brands: Casamigos Tequila, Buchanan’s Scotch and Don Julio1942 Tequila will collaborate to bring cocktails and brand experiences to life during these events. In Thyme Caterers of Moonachie, New Jersey, has been named the official concessionaire. Event production partners include ESP Event Productions and Mega Bite Events. New Jersey Youth Soccer will also be participating with on-site activations for kids and families.

The new participants were joined by original Flag Cities supporters including Bergen County Executive Jim Tedesco, and the Mayors of Rutherford, East Rutherford and Secaucus, and elected officials as well as representatives from Presenting Sponsor Goya, and other Flag Cities sponsors. See below for the full list of dignitaries below.

WHO:                

Newark Mayor Ras J. Baraka

Jersey City Mayor James Solomon

Bergen County Executive James Tedesco Hudson County Executive Craig Guy

Meadowlands Chamber President & CEO Jim Kirkos

Goya Foods – National Director of Public Relations Rafael Toro NJ TRANSIT – Vaughn Williams

Newark Alliance – CMO Ashely Mays

NJPAC – John Schreiber, Sherri-Ann Butterfield

Table to Table Executive Director Heather Thompson

Representatives from Allied Beverage, Diageo Brands

With major events taking place in Bergen, Hudson, and Essex Counties, Flag Cities will deliver the region’s most dynamic and professionally produced fan festivals in:

Friday, June 12 – Christopher Columbus Drive, Jersey City

Sunday, June 14 – Overpeck Park, Bergen County

Sunday, June 21 – Laurel Hill Park, Secaucus

Wednesday, June 24 – Mulberry Plaza, Newark

Friday, June 26 – The Rutherford’s: East Rutherford and Rutherford Downtown

Each Goya Presents Flag Cities event will feature:

Live broadcast of World Cup games on large-scale LED screens

Food trucks, international cuisine, and beverage vendors

Beer garden and VIP lounge

Live headline entertainment, DJs, and community performance

sKids’ zones with family-friendly activities

Shopping vendors, soccer gear, and local crafts

Soccer-themed games and immersive fan experiences

Embassy and cultural activations

Flag installations, town-wide decorations, and pep rallies

As Presenting Sponsor, Goya Foods continues its leadership role during a milestone year. In 2026, Goya celebrates its 90th anniversary as the largest Hispanic-owned food company in the United States.

Additional sponsors with special activations are in development and will be announced in the coming weeks. Tickets will go on sale at the end of March.

Newark Mayor Ras J. Baraka emphasized the significance of the announcement:

“As New Jersey’s global gateway and its largest city, built by immigrants, we are ready to welcome the world and showcase our rich and varied cultural heritage,” said Mayor Ras J.

Baraka. “This partnership ensures that our residents, businesses, and visitors will experience the energy of the FIFA World Cup 2026TM – amplified by our vibrant neighborhoods and thriving downtown.”

Jersey City Mayor James Solomon stated:

“Jersey City has always been one of the most international and dynamic cities in the country, and Flag Cities is a natural fit for our community,” said Jersey City Mayor James Solomon. “Bringing this celebration to the heart of Jersey City will showcase our local businesses, vibrant neighborhoods, and the incredible diversity that defines our city as we join the world in celebrating the FIFA World Cup.”

Hudson County Executive Craig Guy added:

“Since day one, I’ve talked about making sure Hudson County is part of the excitement surrounding the 2026 World Cup, and we are proud to join the Flag Cities initiative to do exactly that,” said Hudson County Executive, Craig Guy. “With Secaucus and Jersey City participating, we are celebrating the diversity that defines our region and creating spaces for residents and visitors alike to come together and experience the excitement of the 2026 World Cup.”

Bergen County Executive James J. Tedesco III said:

“With the eyes of the world on our region as matches take place at MetLife Stadium, Bergen County is proud to host a Flag Cities event at Overpeck Park that will bring fans together

while showcasing our communities and local businesses,” said Bergen County Executive James Tedesco. “This initiative ensures that the energy and economic impact of the 2026 FIFA World Cup are felt across Northern New Jersey, not just inside the stadium.”

Jim Kirkos, President & CEO of the Meadowlands Chamber, noted:

“Flag Cities has quickly become the premier fan festival platform in Northern New Jersey.

With five confirmed locations, we are delivering a coordinated, high-impact regional celebration that amplifies tourism, economic activity, and community pride.”

Peter Unanue, Co-President of Goya Foods, said:

“As Goya celebrates its 90th anniversary, we are proud to expand our commitment to Flag Cities,” said Peter Unanue, Third Generation Executive at Goya Foods. “This series allows us to celebrate community, heritage, and the unifying power of food at an extraordinary moment for New Jersey.”

For sponsorship or vendor opportunities, please contact: Lisa Herrmann – LisaH@Axiominc.net

Ron Simoncini – RonS@Axiominc.net

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